Shout Box

Brief
Build a brand around a cause that means something to you. 

Insight
The ‘Man Box’ is a preconceived set of beliefs that are taught to men throughout their lives. These ideologies significantly contribute towards rates of male suicide in the UK. 

Solution 
Subvert the Man Box into ‘Shout Box’, an inclusive physical space which men can enter to vocalise the feelings that society often encourages them to bottle up.

This project was completed as part of the D&AD New Blood Academy 2019














© George Kirkpatrick 2021